careers

SpotCo has played a leading role in developing Broadway’s most iconic brands, from the stenciled typography of RENT to the strikingly bold star of HAMILTON. We are a team of storytellers and research nerds, digital gurus and media-buying mavens — all driven by both brains and guts. We take laughter seriously and leave our egos at the door. We celebrate diversity because we know it makes us stronger. We are passionate about what we do, and compassionate in how we do it. We believe our end goal is to enrich the lives of audiences from all around the world. And that is what motivates us. Join us!

The SOCIAL MEDIA MANAGER will develop, create and manage strategic social media communities and content that drive engagement and ticket sales. This position will work closely with our creative team, media buyers and our account teams to ensure that social media plans are integrated into brand marketing and paid media efforts. This is a hands-on position that involves taking a campaign from idea to finished content. This role reports to the Director of Social Media.

Responsibilities:

• Hands on social content creation (video editing/graphic design for social) that is attention-getting and on-brand
• Ideation of creative content ideas
• Ownership over specific Broadway social media communities for multiple productions on multiple platforms
• Interface directly with high-level clients, presenting ongoing strategy and campaigns in weekly meetings
• Serve as the social media ambassador to members of the cast, creative team, producing team, press team, and other key stakeholders
• Work closely with creative, partnerships, media and account teams to create content, launch activations, and align on overall marketing goals and organic optimization
• Own the development of a strategic social media marketing plan and its associated budget across campaigns
• Manage editorial calendars to determine the most effective content for each brand as well as the ideal posting frequency and optimal times for posting
• Lead the development of a wide range of content forms, including video, text, still imagery, animation, live action and other content forms that best utilize the technology available on any given social media/ digital platform
• Research the competitive landscape to understand how other live entertainment properties are activating in the social space
• Nights and weekend work will be required

Requirements:

• An effective collaborator with great creative instincts and business knowledge
• A sense of passion and enthusiasm about live entertainment and theater
• At least 3-years of experience of successfully executing social media campaigns for brands on platforms like Facebook, Twitter, Instagram, TikTok, and YouTube
• The ability to think big and implement (start to finish) innovative ideas in ways that create significant social sharing and media attention
• A deep understanding of social media best practices and how to package content for each platform
• Strong editorial judgment and writing ability
• Ability to articulate and present campaign strategy and marketing reports in both client-facing and internal presentations
• Proficiency with a broad range of digital analytic tools, such as Google Analytics, Sprout Social, Tweet Deck, HootSuite, Facebook Insights, etc.
• Excellent time-management and organizational skills, and an ability to multitask and prioritize
• Graphic design, Photoshop, and video editing experience a must
• Agency, client, and live entertainment experience a must

SALARY RANGE: $65,000-$80,000 plus benefits

SpotCo has played a leading role in developing Broadway’s most iconic brands, from the stenciled typography of RENT to the strikingly bold star of HAMILTON. We are a team of storytellers and research nerds, digital gurus and media-buying mavens — all driven by both brains and guts. We take laughter seriously and leave our egos at the door. We celebrate diversity because we know it makes us stronger. We are passionate about what we do, and compassionate in how we do it. We believe our end goal is to enrich the lives of audiences from all around the world. And that is what motivates us. Join us!

The SOCIAL MEDIA EDITOR designs and edits visual content for our client’s social media channels in the form of video, static graphics, and motion graphics.

Responsibilities:

• Collaborate with the Social Media team on content concepts, and the development of each client’s visual tone of voice as it relates to social media platforms.
• Create motion and static assets for use in social media content campaigns across multiple channels (i.e. Facebook, Instagram, Twitter, TikTok, etc.)
• Generate social content ideas in brainstorm meeting with social, creative, and video teams
• Willingness to take direction and execute the ideas of others as well as one’s own
• Work with the Design, Copy, and Motion teams to ensure brand consistency across mediums
• Work closely with SpotCo’s internal Producers and the social media team to ensure that all ideas can be executed within budget and timeframe
• Assist the Creative team by creating assets for business pitches and special projects as needed
• Work collaboratively alongside the larger Ad Design and Video team. You will support them as needed, and they will support you.

Requirements:

• At least 2 years of graphic design and video editing experience
• A sense of passion and enthusiasm about live entertainment and theater
• Expertise in the Adobe Creative Suite (Photoshop, Premiere, After Effects, Illustrator, InDesign)
• Understanding of social media platforms and how best to package platform specific content
• Strong conceptual and visual story-telling ability
• Ability to work well with others in a fast-paced environment
• Willingness to work on a wide variety of projects
• Strong time management skills
• Must possess a good sense of humor and be a collaborative team player

Bonus

• Strong knowledge of illustration and photography
• Experience in the entertainment industry

SALARY RANGE: $65,000-$75,000 plus benefits