SpotCo has played a leading role in developing Broadway’s most iconic brands, from the stenciled typography of Rent to the strikingly bold star of Hamilton. We are a team of storytellers and research nerds, digital gurus and media-buying mavens — all driven by both brains and guts. We take laughter seriously and leave our egos at the door. We celebrate diversity because we know it makes us stronger. We are passionate about what we do, and compassionate in how we do it. We believe our end goal is to enrich the lives of audiences from all around the world. And that is what motivates us. It’s a tremendous (and inspiring!) task; are you up for the challenge?

All resumes should be sent to:

Director of Business Development

The Director of Business Development supports our business development efforts by identifying and building client relationships, spearheading the pitch process, and promoting SpotCo across all channels.


Build Client Relationships
  • Research and actively seek potential theater productions by tracking out-of-town productions
  • Research and actively seek potential clients in the arts sector
  • Maintain spreadsheet of current and prospective clients
  • Draft proposals and create rate cards to new clients
  • Support on creating new business materials
  • Update internal teams on all activities
Pitch Preparation
  • Manage the pitch process from start to finish
  • Have a core understanding of the marketplace
  • Develop pitch strategy, content and flow
  • Create pitch deck for presentation
  • Schedule briefings, pitch dates, internals
  • Work with internal teams to develop creative, digital and sales strategies
Drive Revenue with Current Clients
  • Works closely with CCO on creating and updating Agency Client Pipeline (short term and long term) document
  • Collaborates with CCO and VP of Strategy to identify possible up-sell opportunities to current clients
Promote SpotCo
  • Provide expertise both internally and industry-wide on trends and excellence in live entertainment advertising
  • Manage roster of fundraisers, galas, awards and events, and initiate the development of ad creative as needed
  • Coordinate industry appearances (AdWeek, TedX, BroadwayCon)
  • Enter SpotCo work in appropriate awards programs

SALARY: $95,000 - $110,000/year

Partnerships Manager

The Partnerships Manager is an out-of-the-box marketing negotiator on the SpotCo team, with the end goal of securing partnerships, lining up promotions and reaching the groups’ market efficiently and creatively. Ultimately, providing non-traditional amplification to the overall marketing campaign.


  • Lead partnership strategy and creation of/execution of marketing plan as it pertains to 3-5 clients 
  • Plan and organize (with the assistance of a Partnerships Account Executive or Associate) consumer experiences including:
    • Brand/corporate partnerships
    • Industry-related initiatives
    • Media added value/extensions 
    • Sponsorships
    • Grassroots influencer outreach
    • Appearances from cast/creative teams
    • Education outreach
    • Events
  • Recommend and manage all group sales initiatives
  • Report on and quantify partnership activity and strategy in weekly client meetings 
  • Work with multiple internal teams to make strategic recommendations on:
    • Group sales pricing and communication
    • Pre-sales
    • Target audience outreach
    • FIT and tourism markets
  • Liaise directly with a show’s General Management team for promotional execution 
  • Understand rollout of press and how to support both press and paid advertising efforts
  • Act as on-site contact for partnerships and promotions, including set-up and execution 
  • Oversee and manage the teams (internal and external) involved in all assigned projects


  • 2-4 years experience working in marketing, business development, or similar capacity
  • Excellent communication skills
  • Creative thinker and problem solver under pressure and in a fast-paced environment
  • Strong interpersonal skills and ability to communicate effectively with a range of personalities
  • Exceptional time-management and organizational skills, and an ability to multitask and prioritize

Salary: $60,000 - $65,000/year

Social Media Manager

The Social Media Manager builds and manages social communities and develops social content strategy for Broadway productions and other entertainment brands. This role reports to the Director of Social Media.


  • Oversee social media communities for multiple clients on all relevant social media platforms
  • Serve as the social media ambassador to members of the cast, creative team, producing team, agency account team, press team, and other key stakeholders
  • Present ongoing social media strategy and campaigns in weekly client meetings
  • Manage editorial calendars to determine the most effective content for each brand as well as the ideal posting frequency and optimal times for posting
  • Manage the development of engaging graphic and video content for use on social platforms, from ideation to execution, utilizing internal creative resources
  • Oversee fan engagement and customer service items escalated by the engagement team and Social Media Associate
  • Uphold the tone and voice of each social channel by brand
  • Work with Social Media Associate on client reporting, as well as social media influencer activations
  • Collaborate with the Partnerships and Media departments to support innovative partnership and marketing programs that fully utilize and promote our vibrant social communities
  • Research the competitive landscape to understand how other live entertainment properties are activating in the social space
  • Research new online marketing opportunities, including emerging technologies/applications
  • Some nights and weekend work will be required


  • 2+ years of experience successfully executing social media campaigns for brands on platforms like TikTok, Instagram, Facebook, Twitter, and YouTube
  • Must have experience doing social media in the theater industry or doing social media at an agency for multiple clients/accounts
  • A deep interest and understanding of social media and social media best practices
  • A passion for Broadway, theater, the performing arts
  • Strong editorial judgment and writing ability
  • Ability to articulate and present campaign strategy and marketing reports in both client-facing and internal presentations
  • Proficiency with a broad range of digital analytic tools, such as Sprout Social, TweetDeck, HootSuite, Facebook Insights, etc.
  • Excellent time-management and organizational skills, and an ability to multitask and prioritize
  • Some graphic design and/or video editing experience preferred
  • Able to work a hybrid schedule (in-person and remote)

Salary: $65,000 - $70,000/year



  • Managing phones lines 9am - 6pm
  • Greet clients and maintain reception area
  • Sort mail and A&Ls
  • Accept and distribute deliveries
  • Maintain office pantry
  • Stocking of snacks, beverages, coffee, etc.
  • Order office or meeting catering
  • iCal maintenance
  • Courier Scheduling
  • Set up conference rooms for meetings and help employees reserve conference rooms
  • Order supplies as needed and ensure the conference rooms are cleaned
  • Perform other job related duties as assigned


  • High energy and reliable
  • Experience in hospitality or customer service
  • Experience with multi-phone system and basic computer skills are a must
  • Have exceptional phone etiquette
  • Team player
  • Interest in theater

Salary: $40,000 - $48,000/year